2021: New Year. New Possibilities.

By: Carmen Gigar

As 2021 dawns business owners face challenges and obstacles that they have never faced before. To start the year with a new prospective it might be time to get a Business Health Check. This check up ensures your business is focusing on the most important opportunities. Just like personal resolutions, you may have some for your business. To be successful and stick to your resolutions you need to learn new habits.

While there are lots of tools and self-check options, this year, consider a more in-depth review of your business at every level. Getting assistance with a comprehensive business check-up is a smart move. But don’t go the with high priced consultants that will leave you with a laundry list of to-dos or opt for a quick fix that will not truly transform your business in the long-term.

Now is the best time to consider getting a business coach. A professional and certified business coach who has proven and tested strategies they can teach you and your team to actually make changes that will stick. But there are lots of ‘want-to-be’ business coaches so selecting the right coach is critical.

Look to the industry leader, ActionCOACH who created the business coaching industry more than 27 years ago. Today, ActonCOACH remains atop the business coaching industry with more coaches in more countries world-wide. ActionCOACH works with more than 18,000 businesses every week reach their goals of higher profitability. ActionCOACH business coaches offer simple, practical solutions to make your business finally work for you. They will help you build a stronger team, get you more free time, and ultimately make your business more successful.

The business health check that an ActionCOACH Business Coach will guide you through has 8 important steps.

Improve net profit drivers
Grow existing business
Find new channels and business models
Build a strong competitive advantage in the marketplace
Create a robust marketing strategy
Focus on key business drivers
Identify demand
Creating strong working capital reserves

Each of these steps have multiple action steps that your ActionCOACH business coach will help you understand, implement, and execute. As your business grows, you and your ActionCOACH will find new opportunities to continue to grow your business for the long-term.

After the chaotic year of 2020, 2021 requires new approaches and new actions. Now is the time to take control of your business in new more effective ways.

With ActionCOACH’s more than 3500 resources, any business can find success when they hire and work with one of our coaches. We have coaches in your area that can work with you on site or virtually. They have programs at every budget level and can create a comprehensive approach to grow your business.

Now is the time to get a business health check and set a new course to capture the opportunities in this new year. This new year means new possibilities if you choose to reach for them.

To find an ActionCOACH near you and get your first business coaching session for free, visit actioncoach.com.

Reason #1: Different styles and methods of business coaching don't work for everyone

It's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Every individual brings their own experiences and values to the coaching dynamic, so results will vary. Additionally, some individuals might need more than just a coach. They might also need specialised knowledge or communication strategies specific to their industry or target audience. Below are a few key factors to consider:

Reason #2: There is no clear focus or vision (talk about time dedication here too)

cIt's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Business coaching is an effective tool for developing a clearer focus and vision for growing your business. A good coach will help you to take a comprehensive look at your strengths, weaknesses, and available resources that can be used to reach those goals. They will also help you draw up action plans with step-by-step instructions to get there.

By providing honest feedback and being patient throughout the process, a business coach can make sure that you’re on the right track. This will enable you to set realistic milestones and tasks.

These tasks may need dedicated time outside of coaching sessions. For example, a coach might help a client develop a marketing strategy or implement new systems for managing employees. However, if the client does not have enough time to devote to these tasks outside of coaching sessions, progress will likely stall.

Both the coach and the client must have enough time available to reflect on past experiences, brainstorm new solutions, and test out different strategies. If either party is rushed or distracted during coaching sessions due to other commitments or obligations, they may struggle to fully engage in this process.

Effective business coaching also requires a commitment to regular meetings and ongoing communication. If either the coach or the client does not have enough time to dedicate to these meetings, progress may be slow or nonexistent.

It's important to recognise that business coaching is an ongoing process that takes time to yield results. While some clients may see improvements after just a few sessions with their coach. Others may need months or even years of consistent effort before they begin seeing real changes in their businesses.

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