Boosting Sales by Creating Package Deals and Bulk Buy Deals

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Creating package and bulk deals as well as offering customers a free gift with a certain amount of purchase can boost your average dollar sale.

Create Package Deals:

An excellent way to move more items and increase your average dollar sale is to offer them at a group rate to customers who buy them as part of a package deal.

Simply package up a number of associated products and sell them at a price that is less than they would cost individually, but higher than your average dollar sale. You can also use this to sell slow moving items by including them as part of the deal.

Here are some useful hints and tips for creating package deals:

  • Look to package products that complement each other.
  • Try to include products that don’t move as well on their own.
  • Make it time sensitive … ‘This deal is only available today’.

Create Bulk Buy Deals:

This can be an effective way to encourage people to buy more than they really need right now. Offer your customers a reduced price if they buy a minimum quantity of a particular item.

Here are some useful hints and tips for creating bulk deals:

  • Focus on the convenience of having plenty of product on hand.
  • Be careful not to compromise your margins.

Gift with $X Purchase:

Offer your clients a gift if they exceed a minimum expenditure.

For example, get a free lesson when you buy any new set of golf clubs. This gift shouldn’t cost you much but should look as if the client is getting a great deal.

Here are some useful hints and tips for offering free gifts:

  • Look for a low cost item or service with a high ‘perceived’ value.
  • Include the fact you’re giving a gift in all your advertising.
  • Make it time-sensitive.

About ActionCOACH

Brad Sugars founded the brand Action International in 1993 when he realized there was a disconnect between business advice and implementation. The answer was Action! Brad Sugars created a business coaching company so that business owners throughout the world can realize their goals in business. Today the company is known as ActionCOACH. To learn more about business, visit Brad Sugars Review blog!

Reason #1: Different styles and methods of business coaching don't work for everyone

It's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Every individual brings their own experiences and values to the coaching dynamic, so results will vary. Additionally, some individuals might need more than just a coach. They might also need specialised knowledge or communication strategies specific to their industry or target audience. Below are a few key factors to consider:


Reason #2: There is no clear focus or vision (talk about time dedication here too)

cIt's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Business coaching is an effective tool for developing a clearer focus and vision for growing your business. A good coach will help you to take a comprehensive look at your strengths, weaknesses, and available resources that can be used to reach those goals. They will also help you draw up action plans with step-by-step instructions to get there.

By providing honest feedback and being patient throughout the process, a business coach can make sure that you’re on the right track. This will enable you to set realistic milestones and tasks.


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These tasks may need dedicated time outside of coaching sessions. For example, a coach might help a client develop a marketing strategy or implement new systems for managing employees. However, if the client does not have enough time to devote to these tasks outside of coaching sessions, progress will likely stall.

Both the coach and the client must have enough time available to reflect on past experiences, brainstorm new solutions, and test out different strategies. If either party is rushed or distracted during coaching sessions due to other commitments or obligations, they may struggle to fully engage in this process.

Effective business coaching also requires a commitment to regular meetings and ongoing communication. If either the coach or the client does not have enough time to dedicate to these meetings, progress may be slow or nonexistent.

It's important to recognise that business coaching is an ongoing process that takes time to yield results. While some clients may see improvements after just a few sessions with their coach. Others may need months or even years of consistent effort before they begin seeing real changes in their businesses.