Make Your Customers Sell For You by Brad Sugars

By: ActionCOACH

Make Your Customers Sell For You by Brad Sugars

Raving fans are customers who are so over the moon with the business and the service you provide that they will not only tell all their friends and colleagues about you, but actually bring them to you and help you make sales to them. To learn more, keep reading this post by Brad Sugars!

It’s a frightening fact that we spend six times as much money attempting to attract new customers to our businesses than we do to up-sell, on-sell and generally care for, and retain our existing customers.

Another frightening fact is that 68% of customers who stop buying from an organization do so simply because of a perceived indifference. The business actually didn’t do anything wrong; the customer just thought the organization didn’t care enough! That’s why using the right branding statement when selling the brand is really important.

Would you like your customers to shout your name from rooftops telling people why, if they’re not dealing with you, they’re missing out on something awesome?

Useful Tips from Brad Sugars

Here are some simple tips that you can introduce in your business today. These tips from Brad Sugars will help keep your customers not only coming back with more repeat business, but bringing their friends with them as well:

- Use their name frequently.
- Send them thank-you cards.
- Ask them to come back.
- Sell them everything they need to gain maximum benefit from the purchase.
- Call them just to make sure everything is going well.
- Call them when something new arrives in stock that you know they would like.
- Follow-up & follow-up again.
- Under-promise and over-deliver.

Try to implement just a few of these tips. As a Business Owner like Brad Sugars, you must lead by example; your team will do what they see you do.

The bottom line is that if you care for your customers, your customers will care for you and help you grow your business. It really is as simple as that.

About ActionCOACH

Brad Sugars founded the brand Action International in 1993 when he realized there was a disconnect between business advice and implementation. The answer was Action! Brad Sugars created a business coaching company so that business owners throughout the world can realize their goals in business. Today the company is known as ActionCOACH. To learn more about business, visit Brad Sugars Review blog!

Reason #1: Different styles and methods of business coaching don't work for everyone

It's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Every individual brings their own experiences and values to the coaching dynamic, so results will vary. Additionally, some individuals might need more than just a coach. They might also need specialised knowledge or communication strategies specific to their industry or target audience. Below are a few key factors to consider:

Reason #2: There is no clear focus or vision (talk about time dedication here too)

cIt's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Business coaching is an effective tool for developing a clearer focus and vision for growing your business. A good coach will help you to take a comprehensive look at your strengths, weaknesses, and available resources that can be used to reach those goals. They will also help you draw up action plans with step-by-step instructions to get there.

By providing honest feedback and being patient throughout the process, a business coach can make sure that you’re on the right track. This will enable you to set realistic milestones and tasks.

These tasks may need dedicated time outside of coaching sessions. For example, a coach might help a client develop a marketing strategy or implement new systems for managing employees. However, if the client does not have enough time to devote to these tasks outside of coaching sessions, progress will likely stall.

Both the coach and the client must have enough time available to reflect on past experiences, brainstorm new solutions, and test out different strategies. If either party is rushed or distracted during coaching sessions due to other commitments or obligations, they may struggle to fully engage in this process.

Effective business coaching also requires a commitment to regular meetings and ongoing communication. If either the coach or the client does not have enough time to dedicate to these meetings, progress may be slow or nonexistent.

It's important to recognise that business coaching is an ongoing process that takes time to yield results. While some clients may see improvements after just a few sessions with their coach. Others may need months or even years of consistent effort before they begin seeing real changes in their businesses.

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