Running competitions and having customer surveys are helpful in boosting your conversion rate.
Run Competitions:
Run a competition where the prize is something that will be super-attractive to your target market. You can arrange the prize at an excellent price, or perhaps even free, as the other company will be getting advertising out of it. Of course, you can offer the prize yourself .
For example, they could win the purchase free but the only way they can enter is if they buy TODAY.
Here are some useful hints and tips for running successful competitions:
- Link entering the competition with a call to action.
- Try to do a deal with another company so the prize is free.
- Keep all the names and addresses – this forms a valuable database.
Survey:
Ask your customers and the people who don’t become customers. Ask them why they made the decision they did. What made some buy, and what prevented the rest. The results will give incredible power – you’ll know what ‘turns your customers on’.
Here are some useful hints and tips for running successful customer surveys:
- Keep it short and simple.
- Offer some kind of incentive to answer the questions – maybe going into a prize draw, or a gift check/ card towards their next purchase.
- After a week or so, send these people a thank you letter including a few testimonials and some of your specials. Who knows, you might get some of those who didn’t buy to give you another try!
About ActionCOACH
Brad Sugars founded the brand Action International in 1993 when he realized there was a disconnect between business advice and implementation. The answer was Action! Brad Sugars created a business coaching company so that business owners throughout the world can realize their goals in business. Today the company is known as ActionCOACH. To learn more about business, visit Brad Sugars Review blog!
Reason #1: Different styles and methods of business coaching don't work for everyone
It's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.
Every individual brings their own experiences and values to the coaching dynamic, so results will vary. Additionally, some individuals might need more than just a coach. They might also need specialised knowledge or communication strategies specific to their industry or target audience. Below are a few key factors to consider:
Reason #2: There is no clear focus or vision (talk about time dedication here too)
cIt's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.
Business coaching is an effective tool for developing a clearer focus and vision for growing your business. A good coach will help you to take a comprehensive look at your strengths, weaknesses, and available resources that can be used to reach those goals. They will also help you draw up action plans with step-by-step instructions to get there.
By providing honest feedback and being patient throughout the process, a business coach can make sure that you’re on the right track. This will enable you to set realistic milestones and tasks.
These tasks may need dedicated time outside of coaching sessions. For example, a coach might help a client develop a marketing strategy or implement new systems for managing employees. However, if the client does not have enough time to devote to these tasks outside of coaching sessions, progress will likely stall.
Both the coach and the client must have enough time available to reflect on past experiences, brainstorm new solutions, and test out different strategies. If either party is rushed or distracted during coaching sessions due to other commitments or obligations, they may struggle to fully engage in this process.
Effective business coaching also requires a commitment to regular meetings and ongoing communication. If either the coach or the client does not have enough time to dedicate to these meetings, progress may be slow or nonexistent.
It's important to recognise that business coaching is an ongoing process that takes time to yield results. While some clients may see improvements after just a few sessions with their coach. Others may need months or even years of consistent effort before they begin seeing real changes in their businesses.