The 1% Change

By: Admin

As soon as you have set a goal you have created a destination you want to reach. When you have set the destination, you have created a gap, a gap between where you are now and where you’re going. The gap, of course, must be bridged or filled.

If the gap is small and what it takes to bridge the gap is something we’re pretty familiar with, then it’s easy to bridge that gap and obtain that goal.

But what if, in order to move ahead, you need to learn how to do something new? Or what if the gap is big? A big gap to your destination or the need to learn something new can stop people before they even get started. The destination suddenly looks unachievable. In addition, setting a big life changing goal that calls for really big changes all at once, often makes us very uncomfortable and we won’t do what makes us that uncomfortable.

So, what happens when we set a goal to double (or triple) our revenue this year? BIG GAP happens. We’re not sure what to do or how to do it.

Answer: break the goal down into chunks – 1% chunks.

If your annual revenue is $1,000,000 now, doubling that means an additional $1M in sales. Big Gap! If that causes dizziness and the “yeah, how?” response, then change the 100% goal into the 1% goal. So, 1% of that goal is only $10,000. A whole year is 260 working days so, 1% of that goal is 3 days. If your average sale is $3,400 you only need to make one more sale a day. If your salesperson is making one sale a day, together you can pretty easily figure out how to make 2 sales per day.

If you find your gap is 1,000 feet long, simply break it down into 1% chunks – those steps are only 10 feet each. Getting 10 foot closer is easy.

A 1% change in the right direction, maintained continuously will build on itself. When you do something you gain confidence and reinforce the notion that you can make things happen. That’s exactly how the thousands of miles of railroads and the highways that connect the East coast to the West coast were built. It’s also how the Chunnel or a diamond mine was built. All destinations with Big Gaps are bridged 1% at a time.

About ActionCOACH

Brad Sugars founded the brand Action International in 1993 when he realized there was a disconnect between business advice and implementation. The answer was Action! Brad Sugars created a business coaching company so that business owners throughout the world can realize their goals in business. Today the company is known as ActionCOACH. To learn more about business, visit Brad Sugars Review blog!

Reason #1: Different styles and methods of business coaching don't work for everyone

It's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Every individual brings their own experiences and values to the coaching dynamic, so results will vary. Additionally, some individuals might need more than just a coach. They might also need specialised knowledge or communication strategies specific to their industry or target audience. Below are a few key factors to consider:

Reason #2: There is no clear focus or vision (talk about time dedication here too)

cIt's important to be honest with yourself and conduct a realistic assessment when it comes to business coaching. Though business coaching can have many benefits, it might not work for everyone.

Business coaching is an effective tool for developing a clearer focus and vision for growing your business. A good coach will help you to take a comprehensive look at your strengths, weaknesses, and available resources that can be used to reach those goals. They will also help you draw up action plans with step-by-step instructions to get there.

By providing honest feedback and being patient throughout the process, a business coach can make sure that you’re on the right track. This will enable you to set realistic milestones and tasks.

These tasks may need dedicated time outside of coaching sessions. For example, a coach might help a client develop a marketing strategy or implement new systems for managing employees. However, if the client does not have enough time to devote to these tasks outside of coaching sessions, progress will likely stall.

Both the coach and the client must have enough time available to reflect on past experiences, brainstorm new solutions, and test out different strategies. If either party is rushed or distracted during coaching sessions due to other commitments or obligations, they may struggle to fully engage in this process.

Effective business coaching also requires a commitment to regular meetings and ongoing communication. If either the coach or the client does not have enough time to dedicate to these meetings, progress may be slow or nonexistent.

It's important to recognise that business coaching is an ongoing process that takes time to yield results. While some clients may see improvements after just a few sessions with their coach. Others may need months or even years of consistent effort before they begin seeing real changes in their businesses.

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